Tag Archives: HSE

Predicting the Failure – or Success – of Sustainability Leadership

Ed. Note: Elm Sustainability Partners is exceedingly grateful to Commander Kerry F. Gentry, USN (Ret.) who has granted Elm the use of his leadership assessment framework, data and tools developed over more than forty years as a Commander in the US Navy Submarine service and numerous positions within Computer Sciences Corporation.

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“Let’s make sure our sustainability program and initiatives fail.”

It is doubtful any company thinks like that. Some companies use sustainability as a fundamental business tool and competitive advantage. Internal organizations are created to support the strategy and people are promoted from within or hired from outside to be Directors/Vice Presidents.

But are those individuals leaders or simply managers? Are they suited to moving all the necessary parts of the organization? Or are they predisposed to mediocrity and be ineffectual? No company intends for their sustainability initiatives to disappoint but by not ensuring the needs of the position match the individual, failure is all too often an option.

Two recent business cataclysms – Wells Fargo and Equifax – perfectly illustrate mismatches between leadership needs and their respective CEO’s capabilities. Both resulted in the CEOs losing their jobs, being grilled at Senate hearings, major loss of customers and of course meaningful drops in stock price and investor confidence.

Even more bad news: these CEOs’ inadequacies were predictable. This article presents Elm’s method for assessing leadership capabilities that can help prevent self-destruction of corporate sustainability success due to inadequately matching the correct person to the unique attributes of sustainability.

Leadership is …?

Leadership is often seen as an intangible characteristic few people innately possess. In the corporate world, managers routinely rise through higher levels of management and increased responsibility, yet few become true leaders. There are examples too numerous to count of managers initiated into internal leadership development or mentoring programs, only to stagnate. Enterprises, law firms and management consultants reward situational success (to be explained later) with promotions up to a point, until an individual’s star fades while another individual rises who demonstrates true leadership, or disappoints.

But these failures are often less the fault of the individual than their assignment to a position inappropriate to their personal aptitude. They are the result of how a company assesses and selects individuals for leadership positions.

Leadership itself should be clarified and defined. Most requirements of leadership are universal, but each situation is unique due to the environment in which the individual must perform. There are four primary components:

  • Setting or accepting objectives and goals
  • Aligning objectives and goals of individuals with those of the leader/organization.
  • Influencing those individuals to achieve those objectives of their own volition.
  • Managing risks to those objectives and goals

Situational success is frequently misinterpreted as leadership. A manager’s success is based on the entire team/organizational ecosystem in which the manager is embedded. Changing the team structure/dynamics, or placing that manager in a different setting frequently produces dramatically different results. In other words, managers perceived as leaders may only be successful in a specific situation; if their situation changes, their ability to succeed may falter. In 1969, Laurence J. Peter published The Peter Principle – a theory that promotions are based on a candidate’s performance in their current role, rather than on abilities relevant to the intended role. Or as commonly summarized – “an employee will be promoted to their level of incompetence.” This is situational success.

Why is situational success not equivalent to leadership? Because each leadership need/position is its own unique situation, with its own unique team/organizational ecosystem.   In assessing leadership, the company must clearly define what is important to be successful in the new role, not how well an individual has performed in their current one.

Leadership is generally confused with management, but they are not the same. Management is characterized by defined processes and learned skills. Because these are conflated, managers are promoted primarily for their management abilities (a technical skill) to the exclusion of other – more important and less teachable – attributes. And, as noted by Laurence J. Peter five decades ago, managerial assessments focus on past performance, not needs of the new position. Managers rise beyond their abilities; leaders rise to their abilities.

The Leadership Wheel

The Leadership Wheel was developed by Commander Gentry as director of the US Navy’s Atlantic Fleet FBM Submarine Training Center. As shown below, it illustrates the relationship between leadership factors. Every position/opportunity requires its own distinctive mix and weighting of leadership characteristics, so there is no “standard.” However, an inventory of frequently identified factors was developed by Commander Gentry and is being adapted by Elm.

At the hub of the wheel are core personality attributes that are necessary for an individual to be a leader in a specific position. These are hard-wired into our brains by the time we are a few years of age. They are essentially not changeable through training, incentives or punishment. Certain abilities and personality attributes – good and bad – exist at different levels within different individuals.

The spokes represent habituated behaviors that characterize an individual’s interaction with others, and are those necessary to the position. Behaviors can be learned to varying extents, depending in large part on an individual’s core personality attributes. Generally, modifying behaviors is effective only when training and intervention is sustained over a long period of time.

The rim represents technical skills necessary for the position and is perhaps the most frustrating paradox in leadership decisions. Individuals tend to be selected for leadership positions based mainly on their technical capabilities. Yet of the three leadership elements, technical skills are the most teachable and easiest to attain/modify. Underlying personality attributes and behaviors are less teachable and therefore tend to be more important in leaders.

 Using information from reports about the recent disasters by Wells Fargo and Equifax CEOs, we can build the following example table with some interesting contrasts – but with similar calamitous results. 

Leadership Element Wells Fargo CEO Equifax CEO
Hub
Morality No Uncertain
Empathy No No
Courage No No
Spoke
Confidence Yes No
Decisiveness Yes No
Rim
Communication No No
Disclosure Knowledge Uncertain No

 

The individual traits are obviously notable, but the dynamics between them are also highly relevant. In the case of Wells Fargo, early assessment of the CEO’s deficient moral compass with high decisiveness would have foreshadowed a propensity to make independent decisions that place the CEO’s own interests ahead of the company’s. And had Equifax identified an apparent lack of courage, decisiveness and confidence as attributes of their CEO, they may have prevented catastrophic hesitation in timely public disclosure of their massive data breach, along with his singling out of one employee as the scapegoat. Recall that hub traits are not teachable and spoke behaviors are minimally learnable; therefore, training and education on those topics would be ineffective at altering the actions of those two individuals.

Characterizing Sustainability for the Company

Having defined principles of leadership, the same must be done for sustainability. Sadly, corporate sustainability still is a victim of ambiguity and inconsistency. It is couched in terms of environmental impact, social issues, human rights, employee satisfaction, safety, chemical content of products, supplier behaviors, corporate transparency, talent retention, climate change, governmental lobbying, governance, community involvement and/or philanthropy. The 2017 United National Sustainable Development Goals encompass 17 different topics.

The breadth of sustainability’s potential scope frustrates corporate efforts to describe the concept internally, let alone outside of the organization. There are also diverse views on where a sustainability function should be placed within an organization – does it fit it the EHS department, Investor Relations, Quality, Finance/Reporting or HR?

Setting criteria for performance, success and leadership is problematic without basic scope/definition of a sustainability function and understanding where it fits organizationally. Successful sustainability leaders have necessary defined characteristics in an appropriate mix to influence others in achieving the company’s sustainability objectives. Obviously, without clarity on what sustainability means and where it fits in the corporate structure, a company will be unable to attain effective leadership, and the individual and program are unlikely to last long or prosper.

Connecting the Dots

The common thread between leadership and sustainability is the need for clarity. Clearly defining sustainability helps establish appropriate leadership characteristics, relative importance of skills and expectations of performance. That is used to establish clear criteria with which the company can appropriately assess individuals and create performance goals.

  • What are the core personality attributes necessary to achieving the objectives that are aligned with the scope/definition of sustainability? Critically, the organization must understand that personality attributes are fundamental to an individual’s personality and difficult to modify. Therefore the individual’s inherent character must be well-suited to the particular position to begin with.
  • What behaviors related to interacting with others are required? Does an individual need to change or adapt to the new position/ecosystem and to what extent can the individual do so?
  • What technical skills are necessary and what is their relative importance? What knowledge does the individual currently possess, are there gaps compared to the requirements of the new position and how important are they?

Spinning the Wheel

Elm is adapting the Leadership Wheel by identifying position requirements and developing dynamic interactive versions in Excel to quantitatively assess individuals against those requirements. In order to create requirements for a successful sustainability leader, an inventory of hub, spoke and wheel competencies is developed using internally identified criteria in conjunction with Commander Gentry’s inventory of frequently identified factors. Once the position-specific inventory is ranked and completed, candidates complete a self-assessment, with the same assessment performed by subordinates, peers, managers, mentors, internal sponsors and others. In some instances, third parties such as customers may also provide valuable input. The assessment process can consist of written questionnaires, tests, interviews and role playing exercises. The results are entered into Excel individually and charted/graphed, allowing the data to be analyzed in different ways and manipulated to reflect changes in position requirements, actual assessment results or what-if scenarios.

Applying the Leadership Wheel in practice for both the enterprise and the individual helps avoid placing individuals in highly stressed positions for which they are ill-suited rather using them where they are most valuable and comfortable – benefitting the company and the individual.

Obvious comparisons arise to what HR departments and recruiters do, but leadership assessments are different in several critical ways.

Leadership Assessment Performance Reviews
Leverages specific data from hundreds of previous structured assessments, with consistent themes Inconsistent data over time due to constantly changing corporate performance management systems, review methods and criteria
Specifically focuses on the individual’s attributes and capabilities by eliminating ecosystem influences on situation success Do not differentiate between the “masking effects” of the ecosystem and the individual’s past performance.   Many times performance is specifically assessed in terms of team – rather than individual – performance
Structured and quantified process of assessing an individual’s attributes and suitability prospectively Use a position requirement statement to compare individuals against each other on past performance. Annual performance reviews are frequently seen as a perfunctory administrative task that is not used after completion

Give us a call to learn more about ensuring the success of your sustainability program by selecting the appropriate leader.

Results from the Auditor QuickQuiz

Our auditor quiz is now closed after a month. The questions were based on existing international non-financial auditing standards, Association of Certified Fraud Examiners (ACFE) fraud identification/examination techniques and US Government Auditing Standards for non-financial audits. There were fewer respondents than we had hoped so we can’t extrapolate beyond our dataset. Even so, some notable trends did emerge.

Of those who responded, 47% were EHS auditors and 27% were CSR auditors. We had hoped more CSR auditors would have participated. Other information about the respondents’ backgrounds:

  • 60% had no certification or “other”
  • 50% have 10 years or less auditing experience
  • 50% have 50 or fewer audits
  • 13% have participated in more than 500 audits during their career
  • 63% spend at least 75% of their time conducting audits

There were only 2 “passing” scores – i.e., greater than 70%. The average score was 49% – far lower than was expected.

Knowledge of standard terminology seems to be lacking, further reflected in poor scores for questions that embedded the terminology within them. For instance, only 30% correctly defined “audit criteria” as meaning the audit protocol. This likely led to 53% of respondents incorrectly answering that QA/QC reviews should include assessing the correctness of the “audit criteria used by the auditor.” QA/QC reviews of auditor working papers should look at how an auditor applied the audit criteria, not the inherent accuracy of the criteria (or audit protocol) used by the auditor. Indeed, only 10% correctly identified that none of the answer options are appropriate for QA/QC reviews.

Only 3% considered interviews better than document reviews when asked directly what type of evidence is strongest. Yet when the question was placed in a practical setting, 73% indicated they would rely on interviews over documentation. Only 26% correctly identified the evidence hierarchy (from strongest to weakest).

On a more positive note, 83% answered that they would decline to develop a document that they audited, meaning 17% did not view this as a conflict of interest. Frankly, we were disappointed that there was not a perfect score in identifying this to be an independence issue.

In answering the question listing possible common evidence problems, just over half (53%) correctly indicated that all of the answer options are common evidence problems.

Finally, 2/3 incorrectly answered that initial determinations of significance/materiality should be made after assessing evidence. It is possible that respondents did not read the question carefully and pick up the word initial.

Certainly more responses would have provided a better representation, but we think there are some valuable take aways from our limited data.  Among them – the gap between EHS/CSR auditor knowledge and existing (and theoretically similar) non-financial audit standards may be larger than previously thought.  As the importance – and liabilities – of sustainability/CSR audits grow, increased auditor training and competence seems warranted.

Auditor QuickQuiz Update

Our short auditor skills QuickQuiz has only been live for a few days and we have logged responses.  The number of respondents is smaller than anticipated but trends are appearing.

The Good:  Respondents understand follow through with sampling plans, are aware of the Fraud Triangle and know the role body language plays in interviews.

The Bad:  Most importantly, respondents have been unable to identify specific threats to auditor independence and they have demonstrated a lower-than-expected understanding evidence corroboration and hierarchy.  Other areas where knowledge improvements seem necessary are materiality determinations, awareness of basic audit terminology and the scope of a QA/QC review.

Keep those responses coming in, and thank you for taking a few minutes to complete it.

A 1960s Economic Model for Sustainability Value

Innovation can create “extra-normal profits” – profits higher than the normal expected ROI based on the risk. But these extra-normal profits are short-lived and disappear once the innovation has been adopted by competitors, thereby equalizing the playing field. You may know these by the term “first mover advantage” – something intangible. But there is a 50 year old economic model for this, known by a far more difficult-to-pronounce name – Schumpeterian profits,  after German economist Joseph Schumpeter.

In April 2004, Yale Economics Professor William D. Nordhaus penned what has become a widely referenced Working Paper for the National Bureau of Economic Research (NBER). Then in 2015, Xie Fan School of Economics & Management at South China Normal University followed up with a study more specific to sustainability matters (more on that paper later).

To summarize Nordhaus, innovation generally leads to reduction in the cost of production without a concurrent reduction in the price charged for the product, meaning increased profit for the innovator until such time as others “appropriate” the innovation and create more or less equal competition. An example of this is patents – once a patent expires, other companies can sell essentially the same product, driving prices down, along with the “extra-normal” profits of the original patent holder. Very simply, the longer a company can hold on to its innovation on an exclusive basis, the longer it can maintain those higher profits. Nordhaus presents a formula for calculating specific values. Looking at historical data from 1948 – 2001, he estimated the Schumpeterian profits (i.e., the extra-normal profits only) to range from -1.3% (during the major recession of the 1970s) to a high of 6.3% of total corporate profits.

We reached out to Nordhaus to see if his paper has been updated and the applicability to sustainability. He answered that no update has been issued. His response about sustainability reflected a limited (and perhaps erroneous) concept of sustainability as relating primarily to environmental protection. This is important in one respect that we won’t delve into here (it relates to the social value of innovation), but in our view is less of a factor than the direct production cost reductions achieved from business-focused sustainability initiatives.

Xie Fan explored whether innovations related to CO2 emissions regulations in China had an economic development benefit as well as an environmental one. Fan’s summary states that

… first of all, the environmental regulation affects the total factor productivity growth in China’s pollution-intensive industries; in the second place, the environmental regulation does not promote producer’s scientific and technological innovation level in China’s pollution-intensive industries; in the third place, the environmental regulation has reduced Schumpeter profits in China’s pollution-intensive industries.

In the end, we see that both Fan and Nordhaus offer complementary  models for sustainability value. In our view, Fan’s point is that once an environmental issue becomes regulated, compliance innovation may not provide Schumpeterian profits, although this seems to contradict the famous Porter Hypothesis. Yet applying Nordhaus to discretionary sustainability business innovation, short term extra-normal profits are to be expected and can be estimated with his formula.  But doing so may also involve reducing transparency in order to maintain exclusivity of sustainability innovations.

All food for thought.

 

 

 

 

 

Is The Money Moving Away From Sustainability?

Sustainability professionals just got a kick in the gut, or a boost in confidence depending on how you look at it.

Jason Karp of Tourbillon Capital, a $3.7 billion hedge fund, wrote a letter to investors earlier this summer stating “One of today’s greatest market inefficiencies may stem from the scarcity of capital devoted toward long-term, fundamental investing.” He continued, “People are just paying significantly more for assets without any fundamental improvement in those assets… big multiples got bigger while fundamentals remained the same.”

We’ve all known about short-termism for some time, but this got me thinking – just how far has equities valuation moved away from business fundamentals? And if disparities between stock price and the company’s underlying fundamentals continue as Karp cautions, might that call into question whether foundational principles of sustainability value are valid? This could be an existential crisis for the concept of sustainability.

There are differing schools of thought about equities valuation, including the “efficient market” and behavioral economics. The efficient market theory is similar to Adam Smith’s invisible hand – the market analyzes all available information about a company and the stock price quickly adjusts in response. Behavioral economics theorizes that stock prices are a result of imprecise impressions and beliefs – human emotions and gut feelings rather than formal analyses.

On one hand, it could be argued that increased sustainability transparency helps an efficient market and should provide a “feel good” basis for less rational decisions short term (i.e., behavioral economics). Numerous studies over at least a decade have generally shown inconclusive results at best.

Yet sustainability is inherently a long-term view and business fundamentals are also a reflection of a company’s anticipated future. Karp’s comments demonstrate the difficulty sustainability practitioners have had in attracting management attention.

The same thinking is mirrored in recent comments from Tim Koller, a principal in McKinsey & Company’s New York office.  When asked about sustainability, he said

I think we have to separate the mechanics of valuation from what managers should be doing to maximize a company’s value and how investors react to the whole thing. For hundreds of years, the value of a company has ultimately come down to the cash flows it generated. That’s what you can spend as an owner, whether you’re a private owner or whether you’re a shareholder in a large company.

Now, there have been periods of time when people said, “Oh, the rules are changing.” For example, during the dot-com bubble, all of a sudden, people said, “Traditional methods of valuation don’t make sense anymore—look at all these companies with high valuations that have nothing to do with cash flow.” Well, ultimately, it was the lack of cash flow that brought those companies’ valuations back down.

That sums it up pretty well.

But lets be honest here – $3.7B really isn’t that big a fund so its’ sphere of influence is limited. Still…

 

New Advanced Auditor Training Program for HSE/CSR Auditors

Elm Sustainability Partners and Elm Consulting Group International have launched a new training module for senior-level and experienced health, safety, environmental and social auditors seeking to improve their auditing skills and get updates on timely topics related to non-financial auditing and technology.

It is also relevant to those buying HSE/CSR audit services who are looking to improve the quality of audits they receive.  After this course, buyers can identify specific areas of audit practice improvements to request of their providers.  Alternatively, these buyers may wish to require their external HSE/CSR auditor to complete this training themselves.

A partial list of what is covered includes detailed review and practicum concerning:

  • auditor independence standards and managing impairment threats
  • audit criteria requirements
  • audit and evidence limitations
  • evidence hierarchy, weighting and corroboration
  • fraud, forgery and tampering – including new concerns brought about by technology
  • interviewing skills including fraud examination and FBI techniques
  • discussions of US Department of Justice Criminal Division Evaluation of Compliance Program criteria (2017), the June 1, 2017 US Public Company Accounting Oversight Board (“PCAOB”) auditor reporting standard on Critical Audit Matters and EU Non-financial reporting rule
  • audit QA/QC considerations

Each participant will take a pre-test to establish a knowledge baseline and identify specific areas for improvements.  Exercises are administered throughout and a post-test will conclude the session demonstrating the advanced competencies gained.  HSE/CSR regulatory and other technical topics will not be covered as this is not a regulatory update session.

Elm Principals are BEAC Certified Professional Environmental/Health/Safety Auditors (CPEA), have served on the Board of Directors of The Auditing Roundtable (recently merged into the Institute of Internal Auditors (IIA)) and BEAC, and have trained thousands of internal and external HSE auditors over the past three decades.

Contact us to learn how you and your team can take advantage of this unique program.

New Social Auditor Certification in the Works

We have been vocal in our concerns and criticisms concerning social/CSR auditing.  And we have ourselves been criticized for that. Fair enough.

The Association for Professional Social Compliance Auditors (APSCA) has released for public comment its draft Code of Conduct and Auditor Competency Standards – available here.

We support APSCA and its work towards improving the entire “ecosystem” of CSR auditing.  Anyone with a dog in this hunt should click on the link above and submit comments.  APSCA is keen to obtain input from as wide a range of stakeholders as possible to help become as credible as possible.  Given the breath of subject matter that is being demanded of CSR auditors by buyers of their services, there is a great deal of overlap in APSCA’s draft into environmental health, safety, transportation and other technical areas.

Environmental Risk and Sustainability in World Economic Forum’s Global Risk Report 2014

The World Economic Forum (WEF) has published its Ninth Global Risks Report.  We look forward to this report every year.  This year, a number of items caught our attention related to environmental management, sustainability, human rights and risk assessment methodologies.

  • Environmental management.  Man-made environmental catastrophes did not make the Top 10 risks, but it was noted.  In the Global Risk Landscape (Figure 1.1), man-made environmental catastrophes was rated slightly lower than average impact with slightly than higher likelihood.  At the same time, it was included in the Interconnections Map (Figure 1.4).  The map not only shows the perceived connectivity of the risks, but also weighted the strength of the identified linkages.  We find it interesting that man-made environmental catastrophes have:
    • Medium strength connectivity to climate change;
    • Medium strength connectivity to water crises; and
    • Weak connectivity to biodiversity loss and ecosystem collapse.
  • Sustainability.  WEF is working on a sustainability-adjusted Global Competitiveness Index (CGI) that “captures the extent to which prosperity is being generated in a sustainable way, taking into account environmental stewardship and social sustainability.” (Box 1.6). 
  • Human rights.  The Report does not list human rights or labor conditions at all.  There are weak implications in the report’s discussions of income inequalities, urban poor living conditions and social instability.
  • Risk assessment and management.  Risk management practitioners, including those in the EHS/sustainability realm, may find the discussions on risk assessment methodologies (Parts 2.5 and 3) particularly insightful.  Among the more important points is the potential for cognitive bias in the risk assessment process.  Box 2.5 presents a number of risk management solutions, with which EHS and sustainability professionals should already be familiar.

Our Pick for the Super Bowl 2014 Ad Winners

Ok, we admit it – this post will be completely gratuitous and self serving.

You may have heard about the Super Bowl ad give-away contest sponsored by a well-known small business accounting software company.  CNN recently posted a story on it.

We thought it would be fun to give it a try, so we posted our entry.

Your vote and support would be greatly appreciated.  And we promise to post pictures from the Big Game if you help get us there.

 

Do HSE Management Systems Audits Support Regulatory Compliance? Not So Much…

A recent survey in the UK continues to demonstrate the gap between technical regulatory compliance and HSE management systems conformance.

An article published in the June 2013 the environmentalist (the journal of the Institute of Environmental Management & Assessment, or iema) provided a short overview of research results that compared accredited certification bodies processes and “whether third-party audits of an environmental management system (EMS) could provide sufficient assurance of a firm’s legal compliance”.

The findings:

the competence of [EMS] auditors is generally limited to assessing the presence of procedures.

Clearly, assessing the mere presence of procedures is not the same as evaluating the content, adequacy, appropriate or effectiveness of those procedures. Not even close.

There was a notable divergence in opinions on the perceptions of how well EMS audits address regulatory compliance. Not surprisingly, 92% of the certification bodies were convinced their audits reflect regulator conclusions very well or quite well. Yet the regulators themselves hold a far different view with only 17% saying EMS audits address regulatory compliance very well or quite well.

We would call that a gap.

The article is also available online for iema members and subscribers.